5 Must-Have Shopify Apps in 2022
Shopify is the biggest name in the U.S. ecommerce software market.
And… with over 7,000 different apps on the Shopify App store (Shopify), there are endless tools at your disposal to ensure your store is running as efficiently as possible.
The question is… with thousands of apps to choose from, which ones should you use?
Well, in this article, we’ll cover exactly that. Keep reading to discover the top 5 must-have Shopify apps in 2022.
1. POP! Sales & Live Activity Pop
As an ecommerce store owner, you know social proof is one of your best tools. If you can show trust signals to visitors that other people are buying your products, it minimizes risk and increases trust.
One of the most effective tools you can use to capitalize on social proof is POP! Sales & Live Activity Pop.
You’ve likely seen other brands use this before. It’s a brilliant pop up app. But, it doesn’t ask for an email. It shows off recent customers. The pop up activates when someone buys from your brand. It shows off their first name, the city they’re from, and what they bought.
It’s a beautiful way to create trust and increase urgency in your store. When you’re browsing most ecommerce stores, it can feel like you’re the only one “in the store.” But, when you’re shopping in person, you can see other people walking around, going through checkout, and more.
POP creates the virtual experience of being in the store with other paying customers. It makes your store look busy, showing off real purchases in real time to build up natural social proof with potential customers. It’s a great way to increase your store’s conversions on autopilot.
2. Yotpo Product & Photo Reviews
Next up, we have another social proof app. The reason is – social proof wins in the ecommerce game. You need to take advantage of it at every possible angle.
Yotpo is a review app that integrates beautifully with Shopify stores.
The app lets you collect reviews on autopilot with automated review emails, SMS, and with an on-site Review Widget. Plus, it also allows you to show off your top reviews (including customer photos) on your different web pages.
Whether you’re a brand new store or you’re on Shopify Plus and looking to scale and optimize, you need to showcase reviews to your visitors if you want to increase conversions.
3. Back in Stock & Restock Alerts
One of the highest converting emails is when you notify customers waiting on a product that it’s finally back in stock.
With the app Back in Stock & Restock Alerts, you can automatically notify customers who have shown interest in an out-of-stock product the moment you restock it.
A ton of money is left on the table when your stock runs out. Customers who come to your store with money in hand are often left frustrated when they find out you’re all out of their favorite product.
Thanks to this nifty app, customers can join a waitlist with a single click and get notified the moment a product is available again.
This is a brilliant way to capture lost sales that would have otherwise been lost forever.
4. Recharge Subscriptions
If you sell consumable products – like cosmetics, hygiene, food, or crafty products – then one of the best ways to grow your revenue is to create a subscription service.
If you know people are going to need to refill their product when they run out, then why not lock them into a monthly subscription? It’s a great way to generate consistent revenue while providing the value of automated service for the customer.
Recharge lets you easily manage product subscriptions in your Shopify store. And it connects to the most popular payment processors.
For customers – they can easily manage their subscription through a user-friendly customer portal. For the business owner, you get to reap the rewards of an efficient subscription program – which is often a surplus of revenue and an increased customer lifetime value (LTV).
5. Bulk Discount Spin Wheel Popup
As a Shopify store owner, if you aren’t running a pop up, you’re missing out on email subscribers… and customers.
However, not every pop up will produce the same results. One of the best pop ups is the Bulk Discount Spin Wheel Popup. It’s very powerful. It entices customers to give their emails. Sounds like every other pop up right?
Well, this one is quite different from typical pop ups that simply ask for an email for a discount code. The reason?
It gamifies the lead generation experience.
It’s the same idea as a spin wheel at a theme park that’s sometimes offered in brick-and-mortar stores. Spin the wheel for a chance to win a prize! Except, in this case, you have to hand over your email to spin the wheel.
Keep in mind that this type of pop up isn’t for everyone. If you’re a minimalistic brand, then this may feel a bit over the top. But, for many brands, it’s one of the most effective ways to get emails.